JOE SNYDER

JOE SNYDER

Mexico is a country where the importance of men’s underwear with a sensual edge has been recognised for decades. The Joe Snyder brand has absolutely played a vital role in this. In the seventies, this family business was one of the first to introduce underwear to the market that was fashionable while accentuating the male form. By further developing this concept and choosing fabrics which enable their underwear to also be utilised as swimwear, they have managed to stay ahead of the heavy competition and are still an important leader on the international market today. Joe Snyder uses French sizing.

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